GoDog — mobile application

A customized dog training and walking plan in an app that helps you keep it well-behaved, fit, and happy

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Customer

Own product

Target Audinece

Inexpirienced owner of puppies

Dog owners

Pain

How to feel comfortable living with a dog under one roof 24/7? Forget about your pet’s disobedience and health issues with the mobile dog handler!

Solution

iOS and Android mobile application with a set of lessons for a dog and its owner created with the help of professional dog handlers.

Challenge

In a company being pet-friendly, a question on how to get rid of your dog’s disobedience and raise a healthy and energetic pooch is always relevant. Inspired by the caring dog owners working at the company, Emerline came up with the idea of creating a mobile app for effective dog training. The concept went far beyond the mere teaching of dog commands pretty soon — there are dozens of controversial issues in the dog-human interaction.

Research

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Marketing research

Primary purpose of conducting market research is to understand or examine the market associated with a particular product or service, to decide how the audience will react to a product or service.

  • Idea validation

  • Competitors analysis

  • Keywords research

Potential Target audience analysis

A target audience analysis is a structured process of gathering and interpreting information and data about the people most likely to consume the product or service. The goal is to identify the unique and common characteristics.

  • Surveys

  • VPC

User testing sessions

The goals of usability testing vary by study, but they usually include identifying problems in the design of the product or service, uncovering opportunities to improve, learning about the target user’s behavior and preferences.

  • > 15 sessions

  • > 30 insites geathered

Interviews with real end-users

Interviews are a quick and easy way to get a sense of how users feel, think, and what they perceive to be true.

  • > 15 sessions

  • > 30 insites geathered

Marketing research

Primary purpose of conducting market research is to understand or examine the market associated with a particular product or service, to decide how the audience will react to a product or service.

  • Idea validation

  • Competitors analysis

  • Keywords research

Potential Target audience analysis

A target audience analysis is a structured process of gathering and interpreting information and data about the people most likely to consume the product or service. The goal is to identify the unique and common characteristics.

  • Surveys

  • VPC

User testing sessions

The goals of usability testing vary by study, but they usually include identifying problems in the design of the product or service, uncovering opportunities to improve, learning about the target user’s behavior and preferences.

  • > 15 sessions

  • > 30 insites geathered

Interviews with real end-users

Interviews are a quick and easy way to get a sense of how users feel, think, and what they perceive to be true.

  • > 15 sessions

  • > 30 insites geathered

Interviews with subject-matter experts

By interviewing an SME for your next content marketing project, you can make more authoritative and unique content to draw your audience's attention.

  • 6 experts

  • > 30 insites geathered

Surveys and User interviews

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Visit our User Experience Research Services page.

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Solution’s Description

The smart mobile guide covers four major areas, all contributing to the pet’s good mental and physical health.

Mobile Dog Handler

A special set of commands developed in cooperation with an expert dog handler meets three objectives at once:

  • Forgetting about the dog’s misbehavior
  • Controlling the pet’s actions
  • Feeling safe and comfortable 24/7 with a four-legged friendLeading (Line spacing)

Activity Calculator

After analysing the information about the dog’s breed and age, GoDog shares the following set of valuable insights:

  • Recommended walking duration
  • Personalized advice on dog walking
  • Games selection to safely increase the dog’s activity level

Health tracking tool

Another way to track the pet’s activity and provide its great mood is to acquaint it with other dogs. What about the dog training app’s assistance in tackling this task? GoDog is capable of:

  • Recommended walking duration
  • Personalized advice on dog walking

Health Diary

The GoDog Health Diary provides the best care of your pet:

  • Create notes to visit a vet on time and never forget about the visits
  • Do not miss the right time to take pills for treating worms or ticks
  • Always have the dog’s vaccination schedule at hand

Surveys and User interviews

Interviews with subject-matter experts

Research hypothesis

Key Features

Special set of commands

An experienced dog handler with years of practice supported us during the process of creating clearly arranged video lessons. While GoDog is focused on the core commands to facilitate the dog’s good behavior, a suite of the advanced lessons is available, too. Each lesson represents several successive steps with the explanatory notes for a pet owner.

Augmented Reality

AR stands for simplicity and visibility of each training session. Our experts used the augmented reality tech to give dog owners a chance to watch the lesson’s steps from all angles and enable 360-degree viewing.

Walking Tracker

The tool allows a dog owner to adapt the walking schedule to the needs of a pet, while tracking its everyday physical activity and types of exercises.

Clicker & Whistle

The tool allows a dog owner to adapt the walking schedule to the needs of a pet, while tracking its everyday physical activity and types of exercises.

Shared Access to the Pet’s Profile

Install the app on various devices and keep track of pet’s training and walking activities together with all of your family members.

Lessons - a special set of commands developed in cooperation with an expert dog handler meets three objectives at once.

Lessons - a special set of commands developed in cooperation with an expert dog handler meets three objectives at once.

Lessons - a special set of commands developed in cooperation with an expert dog handler meets three objectives at once.

Technology Stack We Used

Mobile

iOS (Swift)

Android (Kotlin)

Backend

iOS (Swift)

Android (Kotlin)

Integrations

Firebase as a back-end

Login with FB

Google Analytics

Deployment

Firebase

Android (Kotlin)

Mobile

iOS (Swift)

Android (Kotlin)

Backend

iOS (Swift)

Android (Kotlin)

Integrations

Firebase as a back-end

Login with FB

Google Analytics

Deployment

Firebase

Android (Kotlin)

Results

For now, results are as follows: happy dog owners who actively utilize the app both on iPhone and Android give their positive feedback, saying that GoDog has an intuitive interface, really useful content, and all the features to enjoy a happy life with a healthy, cheerful, and obedient dog.

10

months of effective cooperation

100%

budget and timeframe compliance

2000

Active users

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